Buyer & Seller Tips

    9 Low-Cost Ways to Improve Your Listings

    In the competitive world of real estate, a strategy that is vital to your success is making your client’s property stand out among the other properties on the market. In order to do this, homeowners may have to make renovations to the interior or exterior of their property. However, they are often working with limited…

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    Creative Marketing Ideas to Move Your Listings Faster

    WHAT: In today’s fierce real estate market, marketing can make or break a deal. Having an effective and creative marketing strategy is an absolute must for agents. At the end of the day, no matter how many leads you have, converting those homebuyers into homeowners is the ultimate goal. In this webinar, panelists will discuss…

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    The July Issue of Real Estate Magazine Is Now Live

    RISMedia’s July issue of Real Estate magazine is now available, and not to be missed are some in-depth exclusives, including an inside look at the Anywhere Real Estate rebrand, and a deep dive on the inventory crisis. Check out this month’s features below.  On the Cover The Changing Face of Homeownership How Anywhere Is Reimagining…

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    First Guaranty Mortgage Corp. Tacks on Massive Layoffs With Bankruptcy Filing

    The shifting mortgage market has sent ripples throughout the lending industry that have manifested in waves of layoffs as companies look to adapt to the changing times. While this has become a common trend in the past six months, some companies have struggled more than others. That’s been the case for First Guaranty Mortgage Corp.…

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    Pandemic-Fueled, ‘Astonishing’ Cost-Burden Turnaround

    Using a newly released Census Bureau analysis, researchers at the Harvard Joint Center for Housing Studies (JCHS) have finally been able to do something that has eluded most observers: contrast pre-pandemic and pandemic-era housing with hard numbers. For a variety of both practical and political reasons, census data from 2020—which includes plenty of vital information…

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    Florida, South Top Inflated Rental Markets

    Some of the same researchers who collaborated to evaluate markets where homes are over or undervalued released a new report this week, this one focused on rentals, finding a continued trend of rental costs vastly exceeding expected increases. The collaboration between Florida Atlantic University (FAU), the University of Alabama (UA) and Florida Gulf Coast University…

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    For-Sale Home Supply Grows Faster Than Ever as New Seller Activity Rebounds

    Housing inventory recovery made major strides in June, with the number of homes available to buyers climbing at its fastest yearly pace of all time (+18.7%), according to the latest realtor.com® Monthly Housing Trends Report released this past week. Among key factors driving June’s jump in active listings were new sellers, who entered the market…

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    Meet the Newsmakers: Honoring the Educators

    In today’s unpredictable times, information, training and guidance are more critical to real estate success than ever before. Many of this year’s Real Estate Newsmakers are being honored for their efforts to help educate agents to better serve consumers. We spotlight several of them here. Influencers Brian Buffini Founder and Chairman Buffini & Company Celebrating…

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    Is It Time for a Marketing Plan Makeover?

    In last month’s column, we talked about how generational characteristics can inform your marketing messaging. Now we want to know: When was the last time you tried a new marketing tactic? If it’s been a while since you took a critical look at your marketing plan and added something new to the mix, it might…

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    Home Showing Activity Continues to Slow Nationwide as Fewer Buyers Compete for Listings

    In keeping with the inventory supply challenges, rising interest rates and other headwinds facing the housing industry, another new report out shows that real estate home showings are also down compared to last year at this time. May home showing traffic slowed again year-over-year throughout the U.S., with just 35 markets recording double-digit showings per…

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